Name : People for Ethical Treatment of Animal
Headquarters : Norfolk, Va
Species : Non profit militant organisation
Origin : Visionary activist Ingrid Newkirk‘s outrage at cruelty against animals
Current habitats : hearts, flesh and minds but also labs, firms, lobbies, plates, courts and convenience-oriented lifestyles.
Diet : Vegan
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Peta promotes and defends animal rights,
using an explosive cocktail of
strategic provocative advertising and serious actions on the field.